The world today faces unprecedented challenges that demand new solutions. Climate change, economic inequality, polarization, and public health crises are just some of the systemic issues that require innovative, human-centered thinking. To create meaningful change, we need to unlock the full potential of humanity through products, services and experiences that empower people to live healthier, happier, and more connected lives.
That is why I am thrilled to focus on companies that tap into core human motivations and capacities. The global pandemic has accelerated many technology trends, but it has also revealed deeper human needs that have been overlooked and underserved. People crave real human connection after extended isolation. They want meaning, purpose and fulfillment in their work and lives. And they desire balance, wellbeing, personal growth and creative expression amid constant digital stimulation.
The most promising companies today understand these needs and build products and services that align business success with positive human impact. In the workplace, a new breed of skill-based platforms is emerging that focuses on employee development and work-life balance rather than pure optimization of human resources. Educational technology is evolving beyond passive content delivery to active learning experiences that unleash creativity. Even social media and the creator economy is transforming to facilitate more genuine social bonds beyond superficial likes and feeds designed to hijack human attention.
Across categories, human potential has become the north star guiding the most innovative leaders. And consumers, employees and stakeholders are now demanding that impact. The workforce similarly prioritizes purpose, growth and flexibility in their jobs. And investors have begun to recognize companies driven by authentic human values as smart long-term bets.
This convergence makes now the ideal time to invest in the companies shaping the future of human potential. Several technological and social trends have reached an inflection point, including remote and flexible work, the passion economy, preventative health, lifelong learning, and decentralized finance. Venture investment in this expansive category doubled in 2020 and continues to rise sharply.
With my operating experience scaling mission-driven companies, I am excited to help the next generation of founders build strategically. We will take an ecosystem approach, catalyzing innovation across consumer software, productivity, future of work, health and wellness, education, sustainability, finance and more.
There are tremendous tailwinds for companies unlocking human potential. Ultimately, business does not exist in separation from humanity. The companies that empower people to thrive will drive the most value in the 21st century. I look forward to building the future on a foundation of human potential.
//
The material presented on Glenn Borok’s website and blog are my opinions only and are provided for informational purposes and should not be construed as investment advice. It is not a recommendation of, or an offer to sell or solicitation of an offer to buy, any particular security, strategy, or investment product. Any analysis or discussion of investments, sectors or the market generally are based on current information, including from public sources, that I consider reliable, but I do not represent that any research or the information provided is accurate or complete, and it should not be relied on as such. My views and opinions expressed in any website content are current at the time of publication and are subject to change. Past performance is not indicative of future results.
Great article - humans still matter!